Case Study: Discount Shades Direct achieves streamlined e-commerce and simplified inventory management with Ydeveloper

Discount Shades Direct - Customer Case Study

Discount Shades Direct is a family-run retailer that sources authentic designer sunglasses directly from manufacturers to offer the latest styles at up to 35% less than high-street prices. Their challenge was to launch a scalable, customer-friendly ecommerce presence that could showcase thousands of SKUs, guarantee authenticity, and manage inventory on the Yahoo Store platform. Ydeveloper was engaged to deliver the store build and technical integration using RTML (Yahoo! Store templates), Ajax, JavaScript, PHP on a Linux-based Yahoo server with a CSV-driven Yahoo Store database (with optional MySQL support).

Ydeveloper implemented a custom Yahoo Store solution combining RTML templates, dynamic Ajax/JavaScript front-end behavior and backend PHP/CSV inventory management to keep the catalogue current and performant. As a result, Discount Shades Direct can present thousands of brand-new, fully boxed designer items with a 100% authenticity/money-back guarantee, maintain catalogue updates through CSV workflows, and offer customers 2008’s most-wanted styles at up to 35% lower prices—delivering a scalable storefront and improved shopping experience powered by Ydeveloper.