Case Study: DesignerLA achieves a unified, scalable five-site ecommerce platform with Ydeveloper

DesignerLA - Customer Case Study

DesignerLA operates a large, multi‑brand ecommerce system made up of five interrelated sites (BrandsBoutique, Luxury Vintage, ValueBags, an Italian Designer Boutique and the DesignersLA Online Shop) running on a legacy LAMP stack (PHP 5.2.13, Apache 2.0, MySQL 5.0.x). Faced with scalability, performance, maintenance and security challenges across the interconnected sites, DesignerLA engaged Ydeveloper to modernize and stabilize the platform and improve the overall customer experience.

Ydeveloper delivered a targeted modernization and optimization program—consolidating code and deployments across the sites, tuning servers and the MySQL layer, and improving front‑end performance and release processes. As a result, DesignerLA achieved faster page loads, higher reliability and reduced operational complexity; Ydeveloper’s work lowered maintenance overhead, improved uptime and shortened deployment cycles, enabling better capacity for peak traffic and a smoother shopping experience.