Case Study: Brandlet achieves a modern Yahoo Store experience with Ydeveloper

Brandlet - Customer Case Study

Brandlet, an online retailer of fashionable tops and tees, needed a polished, maintainable Yahoo Store presence that worked within Yahoo’s Linux hosting and linear CSV product database while delivering a modern shopper experience. Ydeveloper was engaged to address template design and technical integration challenges using RTML for Yahoo Store templates plus Ajax, JavaScript and PHP enhancements to improve front‑end behavior and backend manageability.

Ydeveloper delivered custom RTML templates, Ajax-enhanced UI components and PHP integrations tied to Brandlet’s CSV-based product workflow, optimizing the store for Yahoo’s environment. The implementation made catalog updates faster and easier, improved page responsiveness and checkout flow, and reduced operational overhead—translating into a smoother shopping experience for customers and measurable improvements in store management and conversion performance.

Brandlet