Case Study: American Cottage achieves a bespoke, designer-focused Yahoo Store experience with Ydeveloper

American Cottage - Customer Case Study

American Cottage is a designer-owned handmade rug and pillow company founded by Jodi Sleeper, offering original copyrighted designs and American-sized rugs. They needed an ecommerce presence that could accurately present custom-dyed prototypes, manage non‑standard product data, and work within Yahoo Store’s linear database constraints. Ydeveloper was engaged to deliver Yahoo Store template and store-integration services using RTML, Ajax, JavaScript, and PHP.

Ydeveloper built custom RTML templates, integrated Ajax/JavaScript for a smoother shopping experience, and implemented a CSV-driven workflow to manage American Cottage’s specialized Yahoo Store database and product catalog. The solution ensured accurate American-size listings, consistent presentation of custom designs, and streamlined catalog updates—reducing manual update time and listing errors—allowing American Cottage to sell and manage their handmade collection online more efficiently.

American Cottage