Case Study: Peugeot achieves increased sales and brand engagement with YCD Multimedia interactive digital signage

Using Interactive Digital Signage Elements, Ycd Multimedia Transforms Peugeots Tel-Aviv Store

Peugeot set up a minimalist Tel-Aviv concept store to launch the upgraded 107 and wanted a more engaging way to highlight the car’s compactness and unify the in‑store customer experience. Peugeot engaged YCD Multimedia to provide a dynamic digital signage solution, leveraging YCD’s Cnario Digital Signage Suite to deliver interactive, real‑time content that would attract and inform shoppers.

YCD Multimedia installed an eight‑screen video wall, two front‑window vertical displays (including a live sales counter updated via Cnario) and ELO touchscreens beside each car with an interactive configurator; all video and audio content was synchronized across the system. The YCD Multimedia solution produced immediate, measurable results—Peugeot surpassed projected sales numbers, saw increased brand recognition and automotive sales, and leveraged the digital signage for social media and PR.

Peugeot

Claudia Fine

The Official Dealer