YCD Multimedia
55 Case Studies
A YCD Multimedia Case Study
Arcaffé, an Italian-inspired café chain, needed a more engaging way to introduce new products and seasonal offers to customers across its locations. YCD Multimedia was brought in to address this challenge using its Cnario Suite digital signage platform to present messages that matched Arcaffé’s brand and enhanced the in-store experience.
YCD Multimedia deployed Cnario Suite to deliver attention-grabbing audio‑visual content, advanced scheduling for time- and season-based promotions, and real-time reporting for campaign optimization. The solution drove measurable impact: customer recall of new product lines rose to 30% (vs. 5% with television), promoted items saw double-digit sales increases, and managers used live reporting to fine-tune campaigns and boost results.
Michael Azulay
Vice President of Marketing