Case Study: Pizza Hut reduces perceived wait time and boosts customer engagement with YCD Multimedia's Cnario Digital Signage Suite

Cnario Suite Was Used To Provide Real-Time Digital Signage to Pizza Hut Carry-Out Customers

Pizza Hut wanted to strengthen its brand with carry-out customers by creating a more engaging, entertaining wait experience and reducing perceived wait times. YCD Multimedia answered this need with its Cnario Digital Signage Suite to deliver real-time digital content, helping Pizza Hut (also transitioning to “The Hut” in some markets) keep guests entertained and intrigued while they waited.

YCD Multimedia implemented two channels—“Hut TV” (entertainment, news and trivia) and “Food Mood” (video menus and promotions)—running over ninety minutes of remotely managed content across multi-screen video walls. The solution, built with YCD’s Cnario platform, was rolled out to 24 locations in the Jacksonville and Dallas markets, reduced perceived wait time, increased customer engagement, and supported upsell opportunities through promotional menu displays.

Pizza Hut