Case Study: Beyond Labz books 42 qualified sales meetings with Yay!Starter Marketing

Beyond Labz books 42 sales meetings in 6 months with Yay!Starter Marketing

Beyond Labz, an EdTech company providing virtual science laboratories, faced the challenge of marketing its high-value product with a limited acquisition budget. The vendor, Yay!Starter Marketing, was tasked with activating both teacher users and school buyers while also educating the market on this new technology, all without an established database or outbound funnel.

Yay!Starter Marketing built targeted contact lists and launched an email and LinkedIn outbound campaign focused on classroom outcomes and student engagement. This solution successfully nurtured early interest into qualified sales meetings, booking 42 meetings in six months and generating a revenue pipeline of approximately $420,000 for Beyond Labz.

Beyond Labz