Case Study: Belstaff boosts ROAS and new customer acquisition with Yay!Starter Marketing

A Yay!Starter Marketing Case Study

BelStaff boosts ROAS 4.8x with Yay!Starter Marketing

The customer, Belstaff, a British luxury fashion brand, faced challenges with its paid media strategy, including rising costs, underperforming prospecting campaigns, and an underutilized product catalog. They partnered with Yay!Starter Marketing to improve their global eCommerce performance.

Yay!Starter Marketing rebuilt their Google Shopping and Performance Max campaigns, launched new Meta prospecting audiences, and introduced full-funnel creative testing. This solution drove £1.9M in revenue and doubled the ROAS from 2.4x to 4.8x, while also increasing new customer acquisition by 92%.


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