Case Study: Best Approach achieves 40% increase in downloads with Xtremepush

Best Approach - Customer Case Study

Best Approach, a custom app developer for US golf courses, was commissioned to build the official app for the PGA CareerBuilder Challenge across three Palm Springs courses and needed to deliver highly relevant, location-based messaging to fans. Facing GPS accuracy issues, Best Approach turned to Xtremepush for a white-label proximity marketing solution to ensure timely, context-aware communications tied to exact locations on the course.

Using Xtremepush’s geo-fencing and iBeacon capabilities, Best Approach implemented macro and micro geo-fences around the courses and individual holes and set up triggered in-app campaigns that delivered messages based on entry, exit or dwell time. The Xtremepush-powered solution drove a 40% increase in downloads versus prior PGA apps, boosted user engagement, enabled targeted promotions that generated extra revenue for the venues, and provided analytics to optimize future campaigns.

Best Approach

Jim Armstrong

Best Approach