Case Study: Mundfish achieves rapid PC pre-orders for Atomic Heart with Xsolla

Mundfish Partners With Xsolla to Set Its Atomic Heart on PC Pre-orders

Mundfish, the Moscow-based studio behind Atomic Heart, needed to convert sudden trailer-driven buzz into immediate pre-orders to grow their community and fund development. To move fast they partnered with Xsolla for pre-orders, payments and anti‑fraud services to enable PC pre-sales and capitalize on early interest.

Xsolla’s five‑person team delivered a two‑day integration that added pre‑order pack iframes, timed promotions, Google Analytics and Facebook pixels, localized checkout with 700+ payment methods and prioritized local options, plus self‑updating anti‑fraud, 24/7 dispute review and handling of fraud, chargebacks and VAT. The Xsolla implementation let Mundfish turn marketing momentum into measurable commerce capabilities and stronger pre‑launch user acquisition, providing vital development funds and increased anticipation for Atomic Heart.

Mundfish