Xponent21
29 Case Studies
A Xponent21 Case Study
Layr, a window film dealer based in New York City, came to Xponent21 with a website that felt inauthentic and lacked modern energy, failing to properly convey its vibrant brand and NYC location. The challenge was to redesign the site to be more dynamic and customer-centric.
Xponent21 addressed this by replacing the Wix site with a custom WordPress website. The solution featured bold animations, a custom NYC-themed video background, and dynamic content elements like a chatbot and FAQs. The new site successfully communicates Layr's modern brand and energy, with the client being ecstatic about the results.