Case Study: Sweat440 scales its franchise business with Xplor Mariana Tek

How Sweat440 is Scaling Their Franchise-Focused Boutique Studio with Mariana Tek

Sweat440, a franchise-focused HIIT studio founded in 2018, built its own software to support its unusual class schedule of sessions every 10 minutes. But as the business expanded, the homegrown system created operational workarounds, limited visibility for corporate leadership, and was becoming too costly to maintain and scale for franchisees. To support its growth, Sweat440 turned to Xplor Mariana Tek and its fitness studio management platform.

With Xplor Mariana Tek, Sweat440 centralized operations on a polished, branded platform, gained better real-time reporting and data access through the Biz App, and improved engagement with tools like the customizable app tab and Marketing Automation for email/SMS campaigns. The company reported that it grew from 5 locations to 10 in just over a year, while also improving customer experience, staff efficiency, and franchisee onboarding.

Sweat440

Cody Patrick

CEO and Co-Founder