Case Study: Borderless Access achieves 90% faster reward procurement with Xoxoday

Borderless Access achieved a 90% decrease in time spent using Xoxoday’s rewarding technology

Borderless Access, an award-winning market research firm in India, needed a faster and more efficient way to handle survey rewards for its large digital panels. Before using Xoxoday, reward procurement and voucher disbursement could take weeks, creating delays that reduced instant gratification for panelists and increased operational complexity. Xoxoday’s reward automation and Reward API products were used to address these challenges.

Xoxoday implemented automated APIs, a global reward marketplace, and reporting tools to trigger incentives in real time, localize rewards across markets, and improve visibility and control. The results were significant: Borderless Access reported a 90% decrease in time spent on reward procurement and distribution, backlog reduction from 8 weeks to 2 weeks, and estimated annual savings of 1cr+, while also moving toward daily, automated voucher processing.

Borderless Access