Case Study: G3 Adventures increases revenue and reduces customer calls with Xola

G3 Adventures Increase Revenue & Decreases Customer Calls with Xola

G3 Adventures, a wild cave tour operator, was struggling with an unintuitive booking system that caused customers to reserve the wrong dates and times. Those mistakes created compliance risks around permit limits, made tours appear sold out when they still had availability, and forced Christine Rose to manually verify nearly every reservation by phone.

Xola provided the booking software and checkout options G3 Adventures needed to make online reservations easier and more accurate. With Xola, phone calls became rare, customer booking errors dropped, and G3 Adventures achieved a 17% year-over-year increase in revenue; ticketing fees also created an added revenue stream that helped cover the cost of the Xola subscription.

G3 Adventures

Christine Rose

Owner