Case Study: Escape This Live Boise grows revenue and opens 3 new rooms with Xola

Escape Room Grows Revenue and Expands Business with Xola

Escape This Live Boise, co-founded by Phil Herrington, struggled with a confusing booking system that forced staff to call every customer to verify orders and offered no real vendor support. The time-consuming process and poor customer experience limited growth and added stress to running the business.

After switching to Xola, the studio adopted a clear, streamlined web checkout and support that automated 97% of bookings, plus features like Abandoned Booking Recovery and a private-room option that increased conversions and revenue beyond the subscription cost. Lower credit-card processing rates further cut costs, and with these gains Escape This Live Boise is expanding—planning three new rooms—and has become a top escape room in Boise.

Escape This Live Boise

Phil Herrington

Co-Founder