Case Study: Denver Adventures achieves 5% to 37% online bookings growth with Xola

A Xola Case Study

Preview of the Denver Adventures Case Study

Adventure Tour Operator Grows Online Bookings From 5% to 37% with Xola

Denver Adventures, a Colorado adventure tour operator, was struggling to keep up with rapid growth because its old booking system discouraged online purchases and forced staff to spend 5–10 minutes processing each phone reservation. As a result, only 5% of bookings came online, and the team was overwhelmed by calls and voicemails.

Denver Adventures chose Xola for its online checkout and intuitive booking management tools. With Xola, the company removed the extra online fee, streamlined reservations, and improved pricing control; within 60 days, online bookings rose from 5% to 37%, while phone handling time dropped and fewer staff were needed to answer calls.


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Denver Adventures

Stefan Van der Steen

Owner


Xola

37 Case Studies