Case Study: Online Marketing Rockstars achieves 64% more event website visitors and stronger target-group reach with XING Events

XING Events increases your reach among specific target groups

Online Marketing Rockstars (Ramp106 GmbH) is an independent digital marketing information platform whose annual conference brings together marketing pioneers and industry professionals. To ensure smooth ticketing and admission while strengthening the event’s image and awareness among specific marketing target groups, Online Marketing Rockstars partnered with XING Events and used XING TicketingManager, Eventmarketing and the EasyEntry entry management tool.

XING Events delivered a targeted marketing and ticketing solution—integrating the ticket shop via Event Plus, running targeted XING ads and Premium Event Blockbuster promotions, and managing on-site check-in with EasyEntry. The campaign drove measurable results: 64% more visitors to the event page, a 1.48% click‑through rate on the highlight banner, and VIP tickets selling out within days, demonstrating the effectiveness of XING Events’ targeting and marketing services.

Online Marketing Rockstars

Jasper Ramm

Head of Business Development