Case Study: Tan Repro achieves business growth with Xerox digital printing solutions

Tan Repro Finds New Markets, Grows Reputation

Tan Repro, an Ankara-based commercial printer, started as a repro services provider in 2005 but struggled as traditional printing work declined, competition increased, and customers demanded faster, higher-quality output. To revitalize the business, Tan Repro turned to Xerox Corporation and began exploring Xerox digital printing solutions, including the Xerox DocuColor 12.

Xerox Corporation helped Tan Repro move into digital printing with a recommended growth plan and a fleet that later included the Xerox DocuColor 250, Xerox DocuColor 700i, and Xerox Color 1000. This enabled faster turnarounds, support for mixed-media and variable-data jobs, and expanded media capabilities; as a result, Tan Repro diversified into new markets, added catalogues, brochures, and public-sector reports, and built a reputation for fast, reliable corporate printing with consistent growth.