Xerox Corporation
338 Case Studies
A Xerox Corporation Case Study
Mid-York Press, Inc., a family-owned packaging printer with roots dating back to 1828, was seeing growing demand for shorter runs, faster turnaround, and more customization. The company also saw an opportunity with smaller businesses and startups that needed packaging but couldn’t commit to large jobs. To address these needs, Mid-York Press turned to Xerox Corporation and the Xerox® Automated Packaging Solution with a Xerox® iGen® Press.
Xerox Corporation helped Mid-York Press add digital printing that could print and coat inline while using existing die-cutting equipment. The result was expanded reach into new packaging markets, better handling of short-run and just-in-time work, and digital packaging growing to 10% of total volume. Xerox also enabled variable data and personalized packaging, and nearly 50% of digital customers eventually added offset jobs as well, strengthening overall business growth.
Bob Tenney
President and CEO