Xerox Corporation
338 Case Studies
A Xerox Corporation Case Study
Kwik Kopy Fitzroy needed a more cost-effective way to produce Deans Art’s colorful catalogue while maintaining vivid, accurate color and keeping production in Australia. After 10 years of using offset printing, the customer was looking for a solution that could support shorter runs and avoid outsourcing, and turned to Xerox Corporation for help.
Xerox Corporation recommended the Xerox® iGen4® EXP Press, which delivered consistent color quality and the ability to print three-up on an extended sheet, lowering costs while keeping production local. The switch to digital printing gave Kwik Kopy Fitzroy greater flexibility, faster last-minute changes, and shorter print runs, while helping maintain local production and strengthen the client relationship; the catalogue was successfully distributed to five local stores and schools throughout Victoria.
Michael Lindley
Director