Case Study: Sternglas achieves 20 hours saved per week and 33% more orders with Xentral ERP Software

How a watch manufacturer is saving time

Sternglas is a Hamburg-based watch manufacturer that had grown from a Kickstarter startup into a business serving both B2C and B2B customers, but its operations were bogged down by spreadsheets, manual data entry, disconnected tools, and error-prone workflows. Warehouse management, invoicing, shipping, article master data, and B2B processes all created time-consuming pain points, especially as the company expanded to more than 300 jewelers across multiple countries.

With Xentral ERP Software, Sternglas centralized article and address data, replaced many spreadsheets, and connected key processes such as accounting, logistics, reporting, and cross-border commerce in one system. Xentral ERP Software helped Sternglas save around 20 hours per week, reduce returns through a new quality-control step, and increase monthly orders from 1,500 to 2,000, while also making it easier to manage inventory, automate payments, and support EU tax compliance.

Sternglas

Henning Haberkamp

Co-Founder & CFO