Case Study: XL Axiata improves customer experience with seamless payments from Xendit

XL Axiata Improving CX with seamless payments

XL Axiata, one of Indonesia’s telecommunications giants, launched its own mobile app to help customers track usage, buy plans, and pay bills. To improve customer experience and reduce friction in the payment journey, XL Axiata needed a simpler, more convenient way to offer multiple payment options across its digital properties.

XL Axiata partnered with Xendit to add seamless payment capabilities, including virtual accounts from major Indonesian banks, debit and credit cards, and e-wallets such as Ovo, Dana, and ShopeePay. With Xendit’s payment infrastructure, XL Axiata expanded payment options across apps like myXL, AxisNet, and LiveOn while reducing the need for separate integrations with each channel, improving operational efficiency and making payments faster and easier for customers.

XL Axiata

David Arcelus

Director & Chief Commercial Officer