Case Study: MDLBEAST achieves brand health and pricing insights with XEBO.ai

MDLBeast improves brand health and post-event CX insights with XEBO.ai

MDLBEAST, a major event organizer, sought strategic insights to elevate its event experiences. The company partnered with vendor XEBO.ai to conduct comprehensive brand health trackers and gauge attendee satisfaction.

XEBO.ai implemented brand health trackers across multiple regions to assess both rational and emotional brand elements and provide benchmarks against competitors. The vendor also facilitated post-event customer experience surveys for MDLBEAST’s flagship events, Soundstorm and the XP Music Conference. This provided MDLBEAST with valuable insights to understand attendee satisfaction and improve future events.

MDLBeast