Case Study: Tec Labs achieves enhanced customer experience and real-time AI chatbot support with [x]cube LABS

Contextual chatbot for improved CX

Tec Labs, a manufacturer of over‑the‑counter dermatological and wound‑care products sold through chain drug stores and other outlets, needed a way to better reach and engage customers online. The company wanted a real‑time, conversational solution to answer product questions, explain directions for use, show pricing and stock, and help customers locate stores — a requirement beyond what traditional FAQ pages could provide.

xcube Labs partnered with Tec Labs to build a custom AI chatbot with a vivid, contextual persona and multi‑stream responses covering product details, pricing, availability and store locator functionality. The bot was user‑tested in a lab, iterated on feedback, and integrated into the customer journey; users praised its spontaneous, helpful replies, improving customer engagement, reducing manual support work and supporting Tec Labs’ growth.

Tec Labs