Case Study: Amway empowers direct sellers with a comprehensive learning portal by [x]cube LABS

Amway - Customer Case Study

Amway, a US-based direct-selling company in health, beauty, and home care, needed a scalable learning solution for its independent business owners (ABOs) to access product information and training. The challenge was to deliver contextual, easy-to-navigate training that supports a large, distributed direct-seller network.

xCube LABS built the Amway Learning Portal as both a website and a web app, offering categorized, contextual training modules and support features. The portal lets ABOs log in to access targeted modules that strengthen their selling skills and deepen their relationship with Amway, meeting the client’s requirement for a dedicated employee learning platform.

Amway