Case Study: Škoda streamlines PR content distribution with Xcite Digital

Skoda powers a global PR portal with Xcite Digital in over two years

The customer, Skoda, needed to create a unified internal PR portal for its international teams and journalists. The challenge was to design this platform within very restrictive brand guidelines while ensuring it could efficiently distribute key product information and large media assets. They partnered with the vendor, Xcite Digital, to develop this custom media platform.

Xcite Digital designed and developed a flexible media portal that kept Skoda's online portfolio in sync. The solution underwent heavy testing to ensure stability, even with high-volume downloads. As a result, Skoda's PR teams can now distribute content seamlessly and maintain greater control over the brand. The platform serves as a central resource for all product information, allowing journalists to find the information they need instantly.

Skoda