Case Study: Salon Service Group achieves $500K+ in first-month mobile app sales with XCentium

Salon Service Group drives $500K+ in first-month mobile app sales with XCentium

Salon Service Group, a distributor of professional wholesale salon beauty products, wanted to expand its customer base and improve self-service capabilities on an aggressive timeline. Their complex wholesale commerce needs included customer-specific pricing, product eligibility, and integrations with legacy systems. They partnered with XCentium for a digital commerce transformation using Salesforce B2B Commerce and other Salesforce products.

XCentium implemented a new e-commerce website and a mobile app with features like BOPIS, custom pricing rules, and over 30 integrations. This solution included Salesforce Einstein for product recommendations. As a result, Salon Service Group generated over $500,000 in new mobile app sales in the first month and empowered its sales team to focus more on business development.

Salon Service Group