Case Study: Electric Motor Shop improves online ordering and delivery control with XCentium and Optimizely B2B Commerce

Electric Motor Shop streamlines 80,000-product ordering with XCentium

Electric Motor Shop, a family-owned electrical distributor, faced the challenge of having a static website that was not a functional sales channel. Their customers could not easily browse, search for, or order products online. To solve this, they partnered with XCentium to launch a new e-commerce platform using Optimizely B2B Commerce.

XCentium implemented a solution featuring advanced search, a flexible product catalog, and integration with the company's P21 ERP system. They also built custom logic for checkout, shipping, and local delivery controls. This new platform provided Electric Motor Shop with a working digital sales channel that improved customer self-service and reduced manual work through automation, while also providing stronger control over account risk and shipping errors.

Electric Motor Shop