Case Study: Wishawish achieves scalable, cost-effective animated corporate eCard sales with X-Cart

A X-Cart Case Study

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Wishawish - Customer Case Study

Wishawish, a creative studio founded and run by Yael Biran, needed an affordable, sturdy e-commerce solution to sell custom corporate Christmas eCards—supporting animations, video, popups and multiple contributors—without a permanent IT team or costly monthly fees. They chose X-Cart for its one-off fee, flexibility and ability to showcase animated products while keeping the purchase flow simple.

Using X-Cart, Wishawish built a customized store that displays animations, supports popups and contributor workflows; the platform’s reliability let their 2004 store run for over eight years before upgrade, and has supported 14 years of online selling, grown the shop to over 65 contributing animators, and aligned with their three-month peak season by avoiding recurring costs. X-Cart’s flexibility and sturdiness delivered faster delivery, lower costs and scalable operations for Wishawish.


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