Case Study: O-Cha.com achieves long-term eCommerce success and a competitive advantage with X-Cart

A X-Cart Case Study

Preview of the O-Cha.com Case Study

O-Cha.com - Customer Case Study

O-Cha.com, founded by Kevin Moore, is a Fukushima‑based online retailer that sells Japanese green tea and matcha worldwide. Facing the early internet’s limited eCommerce tools and the need for a reliable, feature-rich shopping cart to run a serious, competitive business, O-Cha.com adopted X-Cart eCommerce software.

Using X-Cart, O-Cha.com has operated its store for over a decade (about 13–14 years on X-Cart), benefiting from the platform’s continual updates and reachable tech support to maintain a competitive edge. X-Cart’s features and stability helped O-Cha.com scale and build customer engagement—today the brand counts 4K+ Instagram and 3.5K+ Facebook subscribers—demonstrating measurable longevity and growth driven by X-Cart.


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