Case Study: LEVO doubles engagement and boosts conversion with Wyng

LEVO doubles engagement and boosts conversion 29% with Wyng

LEVO Oil, an online retailer of herbal infusion products, faced the challenge of engaging its diverse audience in a privacy-first world where traditional third-party data targeting had become less effective and more expensive. They needed a way to instantly provide relevant content and product recommendations to anonymous visitors using only zero- and first-party data. To address this, they partnered with the vendor Wyng to implement privacy-first personalization.

Using the Wyng platform, LEVO deployed multiple interactive microexperiences and a customer preference center to collect zero-party data. This solution allowed them to understand customer preferences and deliver instantaneous personalization. As a result, LEVO doubled its website engagement rate and increased conversions by 30% in the first month, while also building trusted relationships with over 1500 new customers per week.

LEVO