Case Study: Medelita achieves over 15% of digital revenue with Wunderkind Triggered Email & Text

Wunderkind Triggered Email & Text Combine to Drive Over 15% of Digital Revenue for Medelita

Medelita, a maker of professional apparel for medical professionals, needed to scale its owned marketing channels to reach new and existing customers while preserving one-to-one personalization. To do this they engaged Wunderkind and implemented Wunderkind Triggered Email & Text to expand and personalize their email and SMS outreach.

Wunderkind deployed triggered email and text programs that delivered highly targeted, individualized messages; the combined Wunderkind Email & Text program drove 15.3% of Medelita’s total digital revenue, with Wunderkind Text alone accounting for 4.7%, and the solution ranking as the #2 paid channel for driving conversions.

Medelita

Dan Stepchew

Chief Technology Officer