Case Study: Case-Mate drives 19% of digital revenue with Wunderkind email and text messaging

Case-Mate drives 19% of digital revenue with Wunderkind

Case-Mate, a maker of fashionable and durable phone cases and accessories, faced a challenge in diversifying its customer acquisition efforts beyond email to meet its revenue goals. They partnered with vendor Wunderkind to implement its text messaging service alongside their existing email capabilities.

Wunderkind's solution combined triggered email and text messaging campaigns to deliver personalized, one-to-one marketing. This approach drove significant results, with the two channels together contributing 19% of Case-Mate's total digital revenue. Text messaging alone was responsible for nearly 12% of online revenue, making Wunderkind the brand's number one paid marketing channel for driving revenue.

Case-Mate