Case Study: Astley Clarke achieves 3x email capture growth with Wunderkind

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Preview of the Astley Clarke Case Study

Astley Clarke drives 3x more data capture with Wunderkind

Astley Clarke, a fine jewelry brand, faced challenges with rising digital advertising costs and diminishing returns from traditional channels. They partnered with Wunderkind to help drive more qualified traffic to their website and significantly grow their owned, first-party audience by capturing more new visitor emails.

By implementing Wunderkind's identification and triggered email programs, Astley Clarke saw a 3x increase in its email capture rate. Wunderkind's solution drove 7.3% of the brand's total digital revenue, representing a 7.8x return on ad spend, and became their third-largest paid revenue channel.


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