Case Study: a leading global marketing and branding service company streamlines authentication and integrates 20 modules with WSO2

WSO2 Modernizes Industry-Leading Marketing Resource Management Application

A leading global marketing and branding service company faced the challenge of modernizing its outdated, monolithic marketing resource management (MRM) application. The system was difficult to maintain and could not evolve with new marketing demands. They chose to re-architect their software using an agile methodology and selected WSO2, implementing WSO2 ESB and WSO2 Identity Server to create a new, service-oriented architecture.

The solution involved using WSO2 ESB as the integration backbone to manage messaging between 20 distinct application modules and WSO2 Identity Server to provide secure, multi-tenant authentication via SAML 2.0 single sign-on. This provided the company with a highly scalable, cloud-native platform that was easier to maintain and secure. WSO2's technology and development support enabled the successful implementation, allowing the company to revolutionize its MRM tool and better address its global clients' evolving needs.