Case Study: Paperstone boosts online sales by 10.67% with Writecream

Paperstone took out their competition with a simple comparison table

Paperstone, a small paper firm, faced the challenge of competing against larger, more familiar brands like Staples and Viking. To leverage their lower prices as a competitive advantage without a large advertising budget, they turned to Writecream for a solution.

Writecream's solution was the implementation of a simple comparison table on Paperstone's homepage, which directly contrasted their prices with those of their competitors. This straightforward approach resulted in a 10.67% increase in online sales without the need for any new promotional campaigns.

Paperstone