Case Study: Company Folders achieves a 68% conversion increase with Writecream

Company Folders streamlined their quote page to increase conversion by 68%

Company Folders faced a challenge with an overly complex online quotation system on their website. The form, which had to handle over 15 million product combinations, was causing a high rate of prospect abandonment. They partnered with Writecream to streamline this critical stage of their marketing funnel and drive more sales.

Writecream's solution was to redesign the single-step, complicated process into a simpler, multi-step form. This approach broke the information into more manageable parts for the user. The result was a 67.68% increase in total quotes, demonstrating how a phased form can significantly boost conversion rates for Writecream's client.

Company Folders