Case Study: Budapester increases mobile conversion rates by 29% with Writecream

Budapester increased mobile conversion rates by 29% by communicating its USP more prominently

The German luxury clothing retailer Budapester was struggling with poor website conversion rates despite high traffic, a problem that was especially severe on mobile where conversions were less than half of the desktop rate. The challenge was to better communicate its value propositions to visitors. They worked with Writecream to address this issue.

Writecream's solution involved prominently displaying the company's unique selling propositions, such as free delivery and shipping options, on product pages and in a redesigned website header. The shopping cart page was also optimized to highlight these offers. These changes resulted in a 29% increase in mobile conversion rates and an overall conversion rate increase of 12.5%, generating an additional €120,000 in revenue for Budapester.

Budapester