Case Study: Veeam achieves total project visibility and increased task completion with Wrike

Wrike's task tracking tools provide marketing team leader with total project visibility

Veeam Software, a market leader in virtualization management and data protection protecting over 8 million virtual machines for 50,000+ clients, faced coordination challenges in its online marketing group. Head of Internet Marketing Vladimir Sitnikov struggled to maintain visibility across multiple SEO and PPC campaigns and localization into 13 languages while the team relied on email and instant messaging, causing miscommunication, lost updates and missed deadlines.

By adopting Wrike, Veeam created a transparent, centralized workflow with real-time notifications, task filters and daily to‑do digests that make progress instantly visible and easy to reprioritize. The marketing team now manages content in 13 languages, reduced missed deadlines, and increased the number of completed tasks without expanding the five-person team.

Veeam

Vladimir Sitnikov

Head of Internet Marketing