Case Study: The Huntercombe Group achieves flexible, accountable marketing schedules with Wrike

Marketing team uses Wrike to manage ever‑changing project schedules

The Huntercombe Group, one of the UK’s leading independent health and social care providers with 30 hospitals and care centers across England and Scotland, faced constant day-to-day schedule changes that disrupted accountability and forced the marketing team to juggle conflicting priorities. Kat Holt, Head of Marketing, needed a way to keep work processes flexible without losing control or visibility so the team could continue delivering high-quality, value-for-money services.

By adopting Wrike, Holt gained a centralized view of projects that supports quick schedule adjustments, real-time notifications, consolidated files, and active workload management. The team now communicates changes faster, stays focused on high-priority goals, balances resources more effectively, and has improved productivity and visibility across all projects.

The Huntercombe Group

Kat Holt

Head of Marketing