Case Study: Crescent Sock Company achieves doubled efficiency and halved project administration with Wrike

How Wrike helped Crescent Sock Company double their efficiency by replacing as many as five other apps that they previously used for project management

Crescent Sock Company, the oldest operating hosiery mill in the United States and maker of the FITS™ brand, faced fragmented project management: disconnected spreadsheets, paper notes, ad-hoc meetings and multiple tools (email, Dropbox/OneNote, Google Chat) that created confusion and slowed collaboration. They needed an easy-to-use system that everyone could adopt quickly.

By adopting Wrike—integrated with Gmail and Google Docs—they centralized tasks, documents, discussions and schedules with real-time updates and mobile access. The team replaced up to five apps, cut project administration time in half (effectively doubling efficiency), and reduced attachment-related email traffic by about 60%, enabling faster, more collaborative planning.

Crescent Sock Company

George Ervin

Business & Tech Consultant