Case Study: Appulate achieves competitive advantage and faster feature delivery with Wrike

Gained competitive advantage due to the visibility brought by Wrike

Appulate, a leading provider of software that helps insurance agencies automate business processes, struggled with fragmented information and poor internal visibility. Teams tracked work across email, Excel and Microsoft Project, passing spreadsheets back and forth while project managers spent excessive time collecting updates—making cross-department alignment on development, marketing, sales and QA slow and error-prone.

After adopting Wrike’s shared workspace, task folders and Gantt (Timeline) view, Appulate created a single end-to-end workflow for feature requests, development and bug tracking with clear ownership and real-time visibility for management. The change doubled the number of features shipped year-over-year, cut project management software costs by ~50%, helped the company react faster to customers, and supported a threefold increase in customers through better planning and faster execution.

Appulate

Ally Simons

Marketing Manager