Case Study: Brief Media achieves 50% improvement in on-time project delivery with Wrike

Digital Publishing Company Aligns Multiple Teams with Wrike to Improve On-Time Delivery of Projects by 50%

Brief Media is a Tulsa-based digital publisher best known for Clinician’s Brief and other veterinary titles. Rapid growth and new partnerships increased project volume and cross-team complexity, but work was fragmented across Basecamp, Pivotal Tracker, Wufoo, Google Sheets, email, and IM—making files hard to find, time hard to track, and coordination inefficient.

The company consolidated work in Wrike for dashboards, custom statuses, request forms, custom fields and time tracking, enabling standardized workflows and easier reporting. As a result on-time project delivery improved by 50%, email volume dropped 15–20%, administrative costs fell about 30% (moving from four systems to two), and teams gained faster onboarding, clearer task visibility, and fewer status-driven interruptions.

Brief Media

Courtnie McKone

Project Manager