Case Study: Susan Serra Associates, Inc. achieves precise time management and higher productivity with Wrike

Consider Task Duration As the No. 1 Factor in Planning

Susan Serra Associates is a family-run design business managing three brands and a blog. Facing constant details, short deadlines and a daughter juggling newborn care, the team needed a way to make every minute count.

They use Wrike to tag every task with an estimated duration and group short items (e.g., a "15‑minute" folder), then plan days by tackling large tasks first and filling breaks with quick actions. The result: less wasted time, better focus, faster turnaround on tasks and greater flexibility to balance work and family.

Susan Serra Associates, Inc.

Susan Serra

President