Case Study: Yamanair Creative achieves 80% of its work managed and seamless cross-country collaboration with Wrike

Best Practices for Seamless Wrike Adoption from Full-Service Ad Agency

Yamanair Creative, a full-service ad agency, tasked VP of Operations Scott Struber with rolling out Wrike across a distributed team of 20+. The challenge was getting consistent adoption and improving project visibility and productivity while minimizing the learning curve and resistance to change.

Scott became the in-house expert and led by example, positioning Wrike as a productivity booster, enforcing a policy of “if it’s not in Wrike, it didn’t happen,” empowering users with support resources, and iterating workflows based on feedback. The result: roughly 80% of the agency’s work runs in Wrike now, enabling effortless collaboration across the country, higher productivity, reduced stress, and stronger process compliance.

Yamanair Creative

Scott Struber

VP/Operations