Case Study: American Heart Association achieves $25 million in new revenue with WrightIMC digital marketing

American Heart Association drives $25 million in new revenue with WrightIMC

The American Heart Association sought to determine if an online marketing strategy would be viable for its OnlineAHA.org website. WrightIMC was engaged to test the profitability of this approach for their training programs.

WrightIMC implemented a comprehensive digital marketing solution including SEO, pay-per-click advertising campaigns, and display ads. This strategy delivered exceptional results for the American Heart Association, including $25 million in new revenue and a 382% return on investment. WrightIMC's work also drove a 25% year-over-year increase in traffic.

American Heart Association