Case Study: Superprime supercharges payroll and accounting with Wrapbook

Superprime supercharged their payroll with Wrapbook

Superprime, the LA-based luxury brand production company behind commercials, music videos, branded content, and short films, needed a faster, more reliable way to manage payroll and accounting as the business scaled. Their old payroll process involved physical paperwork, manual data entry, slow turnaround times, limited visibility into real-time costs, and clunky accounting integrations, making it hard to stay on budget and avoid errors. Superprime turned to Wrapbook for an all-in-one payroll and accounting solution.

With Wrapbook, Superprime streamlined onboarding, automated union-compliant timecard calculations, gained on-demand payroll, and connected cost data seamlessly to its ERP systems. The result was faster payroll processing, real-time production visibility, fewer manual keystrokes, and better data-driven decision-making during shoots. Superprime also reported happier crews and called Wrapbook’s integrations and workflow a “game changer” for the team.

Superprime

Connor Powley

Lead Production Accountant