Case Study: J.D. Power achieves 218% traffic growth with Wpromote

Refreshing Content To Delight Audiences

J.D. Power sought to relaunch its popular car brand rankings but identified a challenge: the historical content lacked engagement. Partnering with Wpromote, the goal was to create more fun and educational content to attract both new and existing audiences.

Wpromote developed fresh content and significantly enhanced existing pages while also utilizing partnership placements to amplify the brand's reach. This strategy resulted in a 218% year-over-year increase in traffic and delivered a 10% quarter-over-quarter lift in the number of keywords ranking on the first page of search results.

J.D. Power