Case Study: Pied Piper achieves viral brand exposure with Wpromote

Pied Piper - Customer Case Study

Pied Piper needed key digital marketing help during a financial crunch, and the case centers on a fictional scenario from HBO’s *Silicon Valley* that featured Wpromote’s El Segundo office and branding. The exposure tied Pied Piper to Wpromote and sparked major attention online.

Wpromote’s office appearance in the show helped drive viral buzz and widespread referral links from Reddit, YouTube reposts, and articles in outlets like *The A.V. Club* and *The Daily Breeze*. As a result, the campaign generated 60,000 combined impressions, total traffic increased 101% week over week, brand searches for “Wpromote” rose 124% week over week, and total traffic was up 54% year over year.

Pied Piper